Logo adapted as a Flash animation on website splash page.
Flash Intro created by Paula O'Keefe
LOGO IDENTITY & BRANDING
Kid in You, LLC., - Field Trips for Grown-Ups
Meriden, CT
Developed fresh identity for new upstart company specializing in offering unique and exciting day field trip adventures, specifically tailored to grown-ups. 'Why should kids have all the fun?' is the company's motto. Client expressed a desire for a fun playful logo, yet also to project a professional appearance. The mark exudes personality, energy and spirit.
Design Approach: Color palette chosen mimics outdoor nature hues. Casual typeface selected connotates fun and playfulness. Paper airplane element adds a touch of childhood nostalgia as well as evoking adventure.
In addition to logo identity have also created business stationery and other miscellaneous marketing print collateral.